Brand hero image

LACCD Branding Guidelines

Logos


Primary Logos

There are two primary versions of the LACCD logo.

COMBINATION MARK
The combination mark is used in most cases when possible, because it contains all of the colleges names.

LACCD combination mark logo

 

EMBLEM MARK
Because the combination mark is so enlongated, it’s not always possible to use it. The combination mark exists for this purpose.

LACCD logo emblem mark

 

EMBLEM MARK  COLLEGES LOCK-UP

Emblem Mark Colleges Lock-up

 

 

Color


Primary Colors

District Blue

District Blue Swatch

Pantone color
PMS 294

Four color process
C100 M53 Y2 K21

Digital media
R0 G90 B151

Hex
#005a95

District Gold

District Gold Swatch

Pantone color
PMS 871 Metallic

Four color process
C20 M30 Y60 K10

Digital media
R188 G159 B109

Hex
#bb9e6d

Secondary Colors

District Dark Blue

District Dark Blue

Pantone color
PMS 534

Four color process
C100 M53 Y2 K60

Digital media
R0 G52 B95

Hex
#00345f

District Light Blue

District Light Blue

Pantone color
PMS 2945

Four color process
C60 M10 Y0 K0

Digital media
R80 G180 B230

Hex
#50b4e6

Typography


Primary Typeface

Optima Nova LT Pro

Consistent typography on District-branded collateral helps maintain a strong and cohesive visual identity.

Optima has been used within the District logo for decades, and still lives on in the form of Optima Nova LT Pro. Use this typeface family for headlines or short, important sections of text. A few condensed weights of this typeface are also available.

ALTERNATIVES

Classico URW (available on Adobe Fonts) and Georgia (available on most computers).

Optima Nova LT Pro Primary Typeface

Utility Typeface

Univers Next Pro

This is the District’s workhorse typeface and has a wide use of applications. Univers is easy to read, balanced, and helps create a sense of institutional priofessionalism. Compressed, Condensed, and Expanded versions of Univers are part of this type family as well, enabling increased flexibility.

ALTERNATIVES

Roboto (available on GoogleFonts) and Arial (available on most computers).

Univers Next Pro Utility Typeface

Special Use Typeface

Cormorant Garamond

This Typeface is present on specialized materials, awards, and certificates, and should not be used for any other application.

Available on Adobe Creative Cloud

Cormorant Garamond Special Use Typeface

 

Brand Assets

Need Assistance?
Please contact:
David Meza, Graphic Designer | @email | (213) 891-2420